Web Development and Effective Website Design
Buddy Web Works, Complete Web Services
USA - Kansas
Wichita KS - Derby KS
Web Development Notes...
Web development is so much more than mere website design. Do not get us
wrong on this point, your website is the most important thing you can do for your
business online. It should be your first priority to advertise your business 24/7
and it should reflect your business in your industry to that end.
But, taking it one-step further is trying to find a web development company that
offers EVERY aspect of web development for your business. Let's look at a few
basic things your web development company should do for you and your business.
Let's see if we can explain in three easy steps...
Keep your fingers crossed; this might not be as easy as it sounds...
01 - Get your website built, online, functioning well, and
represented on page one of Google and other search engines.
You may think this is a lot to ask of any web development company but this is exactly
what you should expect! Of all the things a web development company should be,
the number one priority is to represent your business in the best light possible. And
having page one search engine representation is, of course, the most desirable
position in which to be located online.
It is NOT too much to ask and at Buddy Web Works you have a guarantee that this
will be the end result for your website. YES, guaranteed! Page one for your market-
place online.
02 - Hosting and maintaining your website should be accomplished not by you, but by your web development company.
If the web development company you hired does not offer hosting and maintenance
then you hired the wrong company!
Be careful about this issue. When searching for representation and solid advice for
your online endeavors, it is essential to find all you need in one place. Why would
any company need to hire five or six web companies to take care of ONE website?
Sounds ridiculous eh? But that is exactly what happens with many design companies.
Much of the detail work is left up to you.
Registering your domain, that's one company. Hiring a web designer, that's two
companies. You may need a content copywriter, and that makes three companies.
Hosting your website, that makes four companies. Maintaining your website, yet
another company, FIVE now... throw in marketing online in general, a company to
produce a newsletter, a graphics designer to do some ads for other websites, and
you are paying so many vendors you need a team of accountants to keep it all lined
out in your chart of accounts and your budget. YIKES!
Hire ONE web development company to handle all these aspects of your online
marketing and you have Buddy Web Works. Exactly what the name implies.
03 - Maintenance is much more than updating your website.
The updates that you generate for your website are a very small portion of what a
web development company provides as "maintenance."
The webmaster assigned to take care of your business online will be monitoring
traffic from the first day your business goes live on the internet. For the first month,
each page is monitored and when all have been indexed by the major search
engines, the real work on your website begins.
What we call "tweaking" are changes to content, both textual and images to get
as many visitors to stay, read and peruse all the pages of your website. When
someone is interested in your business; it is most desirable to know what parts
of your website are being accessed and for how long on each visit.
This is the job of a webmaster. Your web development company should have, on
staff, webmasters capable of maintaining your website to the highest standards
possible.
There is much more too...
Once your website is situated in your marketplace online (page one of major search
engines, yes, by its content alone!), link strategies, social media marketing and
directory inclusion should begin for the webmaster that provides maintenance for
your website. It is possible that you would like a newsletter provided for your clientele,
or other ways to stay in contact with your customer base online.
These and other considerations should be all taken in hand by your web development
company.
What else could you be paying them for? Advice on how to continue your web presence
in a top position in your marketplace online will be ongoing and ever changing. A great
web development company will be at your service and up to date with all changes that
might affect your industry online. Worth paying for, isn't it?
Find a great web development company and stick with them. If you are smart, that just
might be Buddy Web Works!
Buddy Web Works handles ALL aspects of
web development AND advises on web advertising
ventures and venues to compliment YOUR business.
Websites that Work.
Copyright 2006, 2010 © Buddy Web Works
and BEK - USA, Kansas, Wichita KS, Derby KS
buddyservices [at sign] gmail.com
316-788-0026